Third Places & Third Spaces – #DigPed PEI

Part the first: How I Learned to Stop Worrying & Love the Internet (Kinda)

I come from a small place.

Seen from Google Earth, Prince Edward Island is a dot off the northern edge of the Atlantic Ocean, a pastoral sandbar best known for lobster, potato farms, and Anne of Green Gables. I left in a hurry at seventeen. I often say if you’d told me then that I’d move back willingly someday, I would have spat on you.

But I did move back. Mid-life is a funny thing: I now live a block away from my mother and call myself lucky, which is not the word seventeen-year-old me would have deployed. And from tiny Prince Edward Island, I’ve spent the past decade learning more than I ever imagined there was to learn about the operations of the global apparatus that is contemporary higher ed. More, I benefit from a richer, more robust circle of colleagues and fellow educators and learners than I’ve had at any other time in my life.

This is, in large part, because the internet became my local hangout.

(Yes, the internet is – as we are regularly informed by headlines, and not inaccurately – a fraught and messy place. Yes, the internet and its cloistered cousins, learning platforms and management systems, can be tools by which learning gets reduced and instrumentalized and commodified beyond recognition, if we’re not careful. Yes.)

But it can also be what Howard Rheingold was clever enough back in 1993 to recognize as a form of Oldenburg’s “third place;” a space for conviviality, playfulness, community, and “appreciation of human personality and individuality.” Like a coffee shop, bar, general store, library or arcade, a third place is a semi-public (often partially commercial) space that extends human community beyond the boundaries of home and work – a local hangout, as it were.

Howard’s assertions about the internet as inherently social were initially just stories I read, about places like The WELL and MUDs and MOOs, virtual frontiers that had mostly receded or disappeared by the time I even learned they existed. But I read them, and they stuck with me, and shaped my understanding of digital culture and my emerging practices as an online educator, even back in 1999. They planted a seed that suggested that the internet could be more than the glorified calculator and search engine and email machine I was gradually becoming familiar with. They opened the door to the idea that the internet might be a place to learn and engage and develop identity and friendships. That seed took years to take hold, but in the end, it is one of the concepts that has made the greatest difference in my life, professionally and personally.

Far more recently, in 2014, Catherine Cronin expanded my understanding of the third place by introducing me to Gutierrez’ somewhat more complex, political conception of “Third Space (2008).” The third space is explicitly an educational construct of sociocultural learning environments marked by what Gutierrez frames as “distinctive participation structures and power relations.” In Gutierrez’ model, the Third Space is the place where “teacher and student scripts – the formal and informal, the official and unofficial spaces of the learning environment – intersect, creating the potential for authentic interaction and a shift in the social organization of learning and what counts as knowledge.”

In other words, the Third Space is a potentially transformative space between the roles of student and teacher, a hybrid space where identities and literacies and practices can actually change on both sides. In a Third Space approach to education, what Gutierrez frames as a cosmopolitan in-between-ness marked by “shared humanity, a profound obligation to others, boundary crossing, and intercultural exchange where difference is celebrated without being romanticized” is core to learning design.

This Third Space is not the small place I grew up. But somewhere in seventeen years of the small-town classrooms I sat in from kindergarten through my undergrad, a few teachers, books, and Rolling Stone articles somehow nurtured some tiny kernel of Third Space in me. And then I spent my early adulthood looking for the third place where it could flower.
***

Part the second: There and Back Again

I thought for a long time it was probably in Prague.

I barely crossed Canada’s borders until my very late twenties. But for a decade after the Velvet Revolution, all over Canada’s more humbly regional towns, I pined for Prague. Not because I actually had much of a clue about Prague, but because I’d gotten the idea that it was the closest thing to Paris in the 20s that I was ever going to lay my grubby provincial paws on. And so I bought old travel guides at used bookstores and I read about absinthe and Vaclav Havel and I pored over picture after picture of ornate birthday-cake buildings. In one case the guide was so old it was for Czechoslovakia and not the Czech Republic, and so I learned mostly about the Soviet monuments of Prague.

But had I not already had some instinctive, hothouse-flower-cultivated sense that a Third Space/third place Elsewhere was out there having all the good conversations without me, that old sad, dog-eared Fodor’s guide might have served to foster my impression of Prague simply as an exotic, historic collection of pictures I could take someday.

When we humans fetishize something we have not yet experienced, we tend to reduce it to its instrumental, transactional elements. We imagine we understand, but we not only fail, we often do violence to actual lived experience in our insistence on our understanding. This is why immersion and perspective-taking and reflection are such powerful learning tools: they destabilize our known spaces, our first spaces, and force us to live through the experience of altering our perspective.

I eventually got to live that experience, though it – inevitably, I suppose – changed my fetishized vision of what Third Space would be. I made it to Prague one November at almost thirty, and took a pile of pictures, sure, but also stumbled into conversations late at night in underground bars and street festivals that opened my access to perspectives I’d never encountered before. I stayed abroad for five years. I went to Korea and braved slam poetry for the first time. I sat in hostels and coffee shops in Turkey and Malaysia and Scotland, people-watching and talking to strangers. All through the process, I taught people and lived among people and befriended people who had grown up in cultures and education systems very different from my own small place.

And after five years of itinerancy and inbetween-ness, I concluded there was no ideal Elsewhere, no single third place that encapsulated the Third Space I’d longed for. Or rather, perhaps – as an old friend used to say – that wherever you go, there you are. In the end, I came home to PEI.

The talking to strangers was harder here. But then I found my way online.
***

Part the Third / Space / Place: #DigPed PEI

Gutierrez’ concept of the Third Space has little to do with the internet or with digital education, though she talks about it as being mediated by a range of tools. Catherine Cronin’s work on networked publics has drawn from both third place and Third Space ideas, as has Kathrine Jensen’s.

For me, all three – combined with Howard situating digital community within Oldenburg’s third place construct – speak to the potentiality of the internet as a human in-between space that enables third place collegiality combined with the hybrid positionality and perspective-taking of Third Space. A perspective always larger than the local, while deeply embedded within whatever particular context it has sprung from; a hybrid perspective never fully subsumed into the thick of things.

This is what I aim for when I teach, and when I work with educators around digital technologies and digital practices. This is the hope I brought to Egypt with me last week for our #DigPed institute at the American University of Cairo.

It was hope more than fulfilled. I sat at tables with people who speak from a multitude of locales and perspectives and embodied histories, truly in a Third Space. Our work served to network some of them into conversations that take place in my online third place, and reciprocally, to give me a window into their contexts and classrooms, where they choose to share. I tweeted with one participant’s class in Beirut just this morning.

Still, when I first came across the idea of the internet as a third place, I hadn’t yet experienced much in the way of online community or conviviality. It was only later that blogs and social networking platforms began to extend my social world and community by thousands of kilometres. When I read Howard’s The Virtual Community: Homesteading on the Electronic Frontier, I was very much the same person who read travel guides to countries she’d never been to and thought of them as collections of pictures to be taken.

My reductive, task-based understanding stemmed, at least for me, simply from not being able to imagine the full depth of what I had not yet experienced.

And I wonder if maybe a similar reductive failure of imagination informs a great deal of the dominant narrative critiquing digital engagement, particularly the cries of “screens are making us less connected!” that Sherry Turkle et al publish regularly in the New York Times. Not that fears and cautions and skepticism about the logics of media and capital that drive the internet aren’t warranted. Many, many are. But the dominant narrative tends more towards essentializing the face-to-face and reducing the digital to instrumental, task-based impersonality, rather than recognizing it as a human space with all the potential – educative and destructive, both – that that implies.

As I see it, we need third places – and Third Spaces – in order to grapple with the complexities of education and learning in an unequally globalized society driven by logics of media and capital.

So as a small start, this coming July, we’re bringing the three-day Digital Pedagogy Lab institute model home to my small place.

What I’m aiming to seed with #DigPed PEI is three-fold:

  1. To do what Howard did for me in opening up the concept of the internet and the digital as a human, social, third place environment where learning could take place.
  2. To scaffold the immersive equivalent of hanging out in Prague rather than reading reductive guidebooks, by curating participants’ experiential entry INTO actual human, social, educative third places ON the internet itself, in ways they can then apply to their contexts and their personal and professional practices. If they want. If they don’t, at least they’ll be making a choice informed by an experiential understanding of possibility, rather than by dominant narratives.
  3. To invite the denizens of my third place to experience this small place, which I think has much to offer, even beyond beaches and Anne of Green Gables. The lived experience of a town where “who’s your father?” remains the staple second question after “what’s your name?” is good preparation for the strange mix of hypervisibility and “is this thing on?” that marks networked engagement. The small scale of the educational system in this province offers an opportunity to get educators together from all three – for there are ONLY three – educational entities in the province to build ties and conversations in ways that can’t happen in the same way in larger centres. And as a hardscrabble, regional place on the margins of North American identity yet still utterly privileged as part of the global North, this site is…a little different. Too often, the third space of English-speaking networked scholarship and educational practice is profoundly US-centric. We don’t have FERPA here. Education is a provincial rather than federal matter. A conversation here is never entirely removed from the dominant North American conversation, but neither is it entirely encapsulated by it. We have the makings of a Third Space, maybe. I can hope.

And our dollar is dismally cheap right now. Just sayin’. ;)

***
If you’d like to hold a space for yourself in #DigPed PEI, fill out this handy pre-registration form by April 30th. We’ve been delighted by interest so far. 

And if you can’t join us in person but want to contribute to the conversation, there will be a #DigPed discussion on digital literacies – and third places and spaces – Friday April 8th at noon EDT (1pm PEI time!).

Tower of Song

For my birthday back in January, Dave bought me a Leonard Cohen biography.

I opened it and laughed and laughed.

He bought it because Cohen is still alive. David Bowie – who for more than thirty years was my imaginary boyfriend and the person I wanted to be when I grew up – is dead. And I woke up the morning of January 10th and realized:

a) me & Bowie are never gonna have that conversation about identity. dammit.
b) life is short .

But I turned 44 on a paid-for plane trip back from London, so not all was ashes. I gave talks at the LSE and the Tower of London and I made a side pilgrimage to the street where the Ziggy Stardust album cover was shot the week I was born, and I woke up in my own bed the morning after I got back and there was Leonard Cohen waiting for me in the only form he or Bowie will ever be waiting for me, and I opened up the bio and the first lines I saw were Cohen’s poem that begins:

Marita, please find me.
I am almost thirty.

And then I laughed some more and it was only faintly hysterical.
***

But my point was about identity.

Given the timing of the London trip, I turned talks about academic Twitter and orality and literacy into a Bowie tribute of a sort.

Bowie songs made up the titles of half my digital identity posts back when I started this blog. I firmly believe thirty years of watching him navigate time and selves prepped me well to live in a world of hypervisibility and monetized identity and blatant performativity.

Or, you know, social media.

But I’d never fully mapped it out.  So before I got into Twitter’s collapsed publics and what Meyer (2015) calls the “smoosh” of orality & literacy, I laid out – with images and lyrics and some core points, the idea that networked identity is very much a Bowie approach to identity.

Fluidity, fragmentation, the vision and chutzpah to stand just on the edge of rising trends and embody them for audiences…notable qualities of successful networked identities.

But for scholars in particular, the core of the Bowie approach is a distinction between role and identity.

It used to be that the personal/professional axis generally divided lives into separate domains, at least where the possessors of said lives took on paid roles outside the domestic realm. In most fields – and certainly in academia – such paid roles tended to be stations within articulated, often hierarchical systems. Or organizations. Or institutions. A person – often a dude – showed up for his or her job and fulfilled clearly-delineated responsibilities that were parallel to those of other people working in similar roles, until such point at which a higher up determine he or she was worthy of another role.

Whatever kind of special snowflake this person secretly imagined him or herself to be had to be enacted off the job, at home, in the personal domain.

Under sway of this broad societal norm, only those rare animals who became celebrities of some sort or another made their individual identities – their distinctions rather than their interchangeability – the core of their professional lives.

(Enter Bowie. But Bowie was not just any celebrity).

Gossip rags vouch for the fact that a great many people catapulted to fame not only discover that the collapse of personal/professional identity results in a parallel and alarming collapse of privacy, with the public working self taking over 24/7…but for many, that public working self quickly becomes a stale trap of typecasting, minimizing their creativity in exchange for a single hypervisible public image that they tended to be pilloried from departing from. Alas, poor Fat Elvis.

Bowie may not have been the only celebrity to manage to change successfully with the times AND maintain – some of the 70s aside – a modicum of personal privacy regardless of public scrutiny and visibility…but he did a smashing, savvy job of it, for the most part. As he did a smashing job of messing openly with constraints of gender and sexuality.

Selves were things Bowie picked up and put down, serially, while managing to create an overarching identity as someone so utterly distinct that people repeatedly referred to him as “otherworldly.”

Bowie’s job wasn’t really to be a rock star, like all the other rock stars in the constellation. Bowie’s job was to be Bowie.

Screen Shot 2016-03-02 at 2.15.37 PM

***
So what does this have to do with academic Twitter?

Our academic institutions are still built on roles. Tenured roles – or permanent academic roles, for those outside North America – are an endangered species, but the hierarchical, institutional model still conceptualizes labour along roles’ interchangeable, impersonal terms.

My research into academic Twitter the last couple of years was pretty emphatic that Twitter enables actively-participant (or resident) scholars to operate beyond what Boyer (1990) would have called the “hierarchy of functions” of scholarship. Twitter doesn’t just situate users within the realm of networked scholarship…in can enhance their sense of community and engagement in their work in general.

And it can open up paths to the development, performance, and circulation of scholarly identities…even without roles. People who may not have institutional roles or academic jobs or status in the hierarchy can become known for their work and their ideas, via Twitter and broader networks of participation.

This changes things. Junior scholars and grad students and contingent academics can create forms of visibility and legitimacy within the blurred space between media and institutional scholarship that do not match their institutional status, or lack thereof.

But it changes more than who gets to join in some aspects of the academic conversation. It changes how.

When, on your campus, you need someone who does things that seem “digital,” you can look for somebody who has that word (or some other word in permanent danger of becoming imminently outdated…I’m looking at you, elearning) in their title…or you can look for the person who for inexplicable reasons seems to do that stuff. Sometimes it’s the same person, but sometimes it’s better if it’s not.

Because humans are funny. If we approach someone on the basis of their title or role, we tend to approach them within the boundaries of the institutional hierarchy. I suspect many folks in higher ed still secretly associate all things digital with the 1996-era title “webmaster”…which meant you had a seat at neither the faculty nor the admin table.

But if somebody is approached based on an interest in that person’s differentiated, visible, searchable expertise and identity…the conversation changes. The hierarchy is a little bit undermined. The conversation tends to depart far more quickly from what’s happened before to what *might* actually be possible. New things are more likely to emerge.

This isn’t rocket science. It’s just a networked approach to identity and interaction.

***

There’s a catch, though.

Carving out space as a career individual within a society primarily marked by institutionalized roles is one thing. Bowie had uncanny timing and instincts in this regard.

Carving out space as a career individual within a society – and particularly within a sector – primarily marked by the collapse of institutionalized roles is another thing entirely.

We can all be as Bowie as we can muster in the connective tissue of our networks. But those do not – at least for scholars, nor for musicians either, at least in the way they used to – an industry make.

A ton of us live here, straddling this strange gap between academic roles that don’t – and may never – exist for us, and academic-ish identities that we use to contribute in the ways we can, whether to institutions or just to the broader conversation.

Paying our rent every day in the Tower of Song, as it were.

Maybe Leonard Cohen, who found himself swindled out of everything in his seventies and hustled his way back on stage, touring til nearly eighty in his sharp gangster suit, is who I oughtta plan to be when I grow up.

Somebody call me when we figure out alternatives?

What Your New Year’s Facebook Posts Really Mean

So I did that Facebook “Year in Review” thing a week or two ago even though I’m moderately sure it serves up some extra layer of data-mining capacity on a platter to Zuckerberg’s new personalized learning minions. Encapsulated in ten photos, my reductive 2015 in review looked…nice.

Really nice. A lot of travel, a lot of family time, a Ph.D earned, a conversation on Twitter with David Bowie’s son. Some excessive (expletive deleted) snow, but otherwise nice.

It left the rejected papers out. The time my son wore the same socks for four days. My posts about alcohol and fascism and friends leaving town all stayed conveniently out of the frame, presumably because Facebook knows these are not the prettiest things upon which to reflect fulsomely at the close of the year. Or perhaps Facebook only *knows* that because nobody much liked those posts.

All in all, it made me appear more or less like an amalgam of the identities I aspire to. Yeh, yeh.

You already knew that about Facebook.

But I think there’s more going on there. Today, on New Year’s Eve, my Facebook feed is a radiant orgy of Auld Lang Syne recollecting the year gone by in (mostly) tranquility and (mostly) appreciation, with a smattering of don’t-let-the-door-hit-you-on-the-way-out, depending on what kind of a year people had & also where they self-identify and perform on the emo-to-chirpy spectrum. It is also, increasingly, a site of exhortations to do better as a society in 2016, a space for calling out the broken social contracts and structural underpinnings that differentiate individuals’ life chances so drastically even in some of the wealthiest countries in the world.

It occurred to me this morning that a thousand years hence, should archaeologists or aliens dig up the remnants of bourgeois North American “civilization,” such as it is, they will be sorely challenged to understand a damn thing about who we were and how we lived without our Facebook feeds.

If we cared about the future, people, we’d be chiseling this stuff into stone.
***

I got a book for Christmas – thanks Santa Dave! – called A Colorful History of Popular Delusions. Like all good gifts for fledgling academics, it has me thinking about work, even while I appear to be lolling in sloth over the holidays.

The book is a cultural history – without excessive depth, but this is not a peer review – of mass phenomena that overtake pockets of society at various intervals: fads, crazes, urban legends, mass hysterias. It details examples of each of these phenomena, from the tulip craze in Holland through the Salem witch trials and McCarthyism, and some of the extenuating cultural factors that generated them.

Two things strike me:

  1. We, as humans, are profoundly adaptable – we have, historically, in matters of weeks and even days, on occasion adjusted the norms and compasses of our societies – in ways that seem almost unimaginable later on – in response to triggers that prey upon particularly cultural powerful fears, aspirations, or repressions.
  2. We, as cultures, are profoundly vulnerable to the narratives that we circulate and enact as members of our societies, particularly surrounding fears, aspirations, and repressions.

What does this have to do with Facebook?

Facebook – and more broadly, social media in general…but Facebook remains for the moment the space of the widest participation across demographics even while targeting ads designed to keep people IN their existing demographics – is the stage upon which the battle over dominant cultural narratives is played out.

Social media is where we are deciding who we are, not just as individual digital identities but AS A PEOPLE, A SOCIETY. Or perhaps, as we haven’t quite acknowledged yet, as almost separate societies within the same geopolitical entities, subject to laws and policies that have differential effects on different bodies and identities. Day-to-day, social media is the battleground for the stories we live by. It is the space where our cultural fears, aspirations, and repressions circulate.

Previously, at least as my book loosely outlines it, these narratives tended to be nursed and cultivated through a combination of institutional and moral edicts, generally protecting whatever the status quo was except in times of upheaval wherein individual voices – or, occasionally, intentional power gambits – destabilized those normative belief systems and identities and galvanized new ones around them, even if only for a brief window of time.

I’m not naive enough to think this means we’re free from our institutions, the media perhaps most outsizedly and dangerously powerful among them in terms of narrative capacity, but as any of us who have had any level of professional media exposure via social media participation can attest, even the media now draw their sense of the tenor of things from social media, even if they insist on repackaging them in binaries in the process.

This is why hashtag activism matters, and why social media visibility is risky and why posting about mass shootings draws out your weird uncle (who otherwise never acknowledges anything you say) in full Gandalf “YOU SHALL NOT PASS” mode, even if Gandalf wouldn’t approve of his from-my-cold-dead-hands politics.

Facebook and the rest of social media are our day-to-day archive of who we are trying to become.

These are our times and they are fraught and sometimes ugly and we move too fast from fad to fad and whiplash to whiplash in the outrage generator that social media creates, absolutely.

Still, I watch people get a little bit more media literate all the time, make the wizards behind the curtain a little more visible, push back against witch hunts in ways that I’m not sure were possible in closed and isolated societies like 17th century small-town Massachusetts.

Sometimes I have hope that maybe this isn’t all just a one-way sinkhole. Sometimes.
***

Which brings us back to the New Years posts. We live lives of inexorable and relentless change, amplified by the bucket lists and planned obsolescences and precarities and excesses the kinds of lives Facebook seems designed to reflect. A lot can happen in a year of living one’s Best Life (TM), after all, and if one fails to reflect on it all with sufficient attention, one is committing the ultimate sin of those aiming for Best Lives. My thoughts on the pressure to live our Best Lives are not pretty.

But when I see our collective New Years wishes and reflections and updates and hopes less in the vein of the “yay me” holiday update of wonderfulness and more in the spirit of a mass ongoing narrative conflict in which we try to influence our peers’ understandings of what has meaning and value, of what our repressions are and what our fears and aspirations *should* be…I’m less cynical.

Bring on the New Years posts and wishes and wrap-ups. Maybe these little outpourings help us focus on bits of hope as we cross into a new turn around the sun, bring collegiality to spaces and identities that are often fraught. Even if the aliens and archaeologists never see it all, maybe it makes a difference to the rest of what they dig up someday.

Happy New Year, friends. :)

inequality & networks: the sociocultural implications for higher ed

Next week is #dLRN15 at Stanford. Months of planning and debating and collaborating (and panicking!) all come together to launch an inaugural conference/conversation on Making Sense of Higher Education: Networks & Change.

It’s all Panic At The Disco around here these days, people.
***

There are some serious high hopes embedded and embodied in #dLRN15. Not just for a successful event – though a successful event is a joy forever, as the poets say. Or, erm, something like that. But success is a complex thing, and hopes go beyond the event.

#dLRN15 is grounded in the kind of quiet hopes most of us in higher ed these days don’t talk about all that much: the hopes that things can actually get better. The hopes that research can be conducted and communicated in such a way as to shape the direction of change. The hopes for a future for the spirit of public education, in a time when much in higher ed seems to have been unbundled or disrupted or had its goalposts moved.

Those kinds of hopes are waaaaay too big to lay on the shoulders of any single event or single collection of people…but still, we got hopes, and they underpin the conversations we’re hoping to start through this small, first-time conference next week. We have the privilege of bringing together powerful thinkers like Adeline Koh and Marcia Devlin and Mike Caulfield as keynotes, plus systems-level folks and established researchers and students and grad students and people from all sorts of status positions within higher ed, all thinking about the intersection of networked practices and learning with the institutional structures of higher ed.

However, there’s one strand of conversation, one hope, in the mix at #dLRN15 that I’m particularly attached to. It’s the Sociocultural Implications of Networks and Change in Higher Ed conference theme, and particularly the opening plenary panel of the conference, on Inequities & Networks: The Sociocultural Implications for Higher Ed. I’m chairing, and the ever-thoughtful George Station, Djenana Jalovcic, and Marcia Devlin have agreed to lead the conversation from the stage.

But we need you.

No plenary panel is an island…and while all of us contributing have our own deep ties to this topic, our role is only to start the conversation. Help us make it wider and take it further. Whether you’ll be there or not, your thoughts and input are welcome on the #dLRN15 hashtag or on our Slack channel, or here in the comments. Throw in.

To me, this is the strand that gets at the heart of what education is for, and who it includes, and how, in a time of massive stress: is the digital helping widen participation and equality? Is it hindering?

If the answer to both is “yes,” WHAT NOW?
***

The aim of the panel is to explore how intersectional issues – race, gender, class, ability, even academic status – in higher education are amplified and complexified by digital technologies and networked participation. While digital higher education initiatives are often framed for the media in emancipatory terms, what effects does the changing landscape of higher education actually have on learners whose identities are marked by race/gender/class and other factors within their societies?

We’ll be sharing and unpacking some of the places we get stuck when we think about this in the context of our work as educators and researchers.

What effects do you see digital networks having on inequalities in higher ed? What sociocultural implications do networked practices hold for institutional practices? What are universities’ responsibilities to students who live and learn in hybrid online/offline contexts?

Please. Add your voices, so that this panel becomes more a node in a networked conversation than a one-off to itself. That in itself would pretty much make #dLRN15 a success, in my mind. :)

the morning after we all became social media gurus

One morning, all my friends woke up as experts.

Or rather, thanks to years of what academia had mostly framed as the gauche and wasteful habit of talking excessively to people who lived inside our computers and iPads, many of us whose social and work lives had merged somewhere in the ether of that Third Place/Space woke up with workshops to give, because…academic service. When what was gauche and time-wasting yesterday is The New Black today, it’s handy to have a vanguard of self-taught experts to teach everybody else how to play along.

But what are all these workshops doing, in the context of the academy? Mark Carrigan posed the question of social media as fashion or fad on Twitter this morning. I retweeted his post. We ended up in a conversation that eventually included another three or four colleagues, from a few different countries. THIS is how social media actually works for me, when it works.

These excerpts carry the gist of the conversation better than I can encapsulate. They also raise questions that I think all of us passing as social media gurus – however unwillingly – in the academy need to grapple with, and soon.

Screen Shot 2015-09-25 at 9.38.57 AM

Screen Shot 2015-09-25 at 8.30.50 AM

  •  Are the workshops helping…or just making people feel pressured to Do Another Thing in a profession currently swamped by exhortations to do, show, and justify?

Screen Shot 2015-09-25 at 9.39.18 AM

  • Does the pressure over-emphasize the actual power of social media and encourage people to dig in against it as some kind of new regime, without necessarily having the experiential knowledge to judge whether it could have any value for them?
Screen Shot 2015-09-25 at 8.29.11 AM
Screen Shot 2015-09-25 at 9.47.25 AM
  • How SHOULD we count digital and networked scholarship within the academy? Should we count it at all?
***
FWIW, I think we should, but I’m very wary of how. And so I wonder what happens the morning after we all wake up as experts, so to speak.

I feel like I’ve been here before. Yesterday afternoon, somebody tweeted an old post I wrote four years ago, back when I’d had a personal blog for years and was trying to understand the shift I was seeing in the economy of social media, from relational to market.

Screen Shot 2015-09-25 at 11.04.03 AM
It was the words “a path into the machine” that gave me a sense of deja vu.
Because one morning back in about 2008 all my friends woke up as social media gurus. We’d been hobbyists and bloggers and it was kind of wonderful but faintly embarrassing to talk about in polite company and then BOOM people started appearing on Good Morning America and it gentrified and stratified fast.

Switch out “brands” for “institutions” up in the pull quote above and we are living a parallel moment in academia, just a few years late. And the the many-to-many communications that the networks were based on risk, once again, being instrumentalized into something broadcast-based and metrics-driven that misses the whole point.

There has been plenty of excellent – and necessary – advocacy for the inclusion of digital, public engagement in academic hiring and tenure and promotions and our general sense of what counts as scholarship.

But the practices that get encapsulated as digital scholarship or networked participatory scholarship straddle two worlds, and two separate logics. One is the prestige economy of academia and its hierarchy and publishing oligopoly and all the things that count as scholarship. The other is social media, which has its own prestige economy.

The overlap goes like this, IMO:
Screen Shot 2015-09-25 at 9.52.53 AM
I never liked Klout’s reductionism to metrics – scale of account, reach of posts. Yet the thing that these two spheres share – their common language, so to speak – is metrics. And while those of us engaged in the complex logic of influence and prestige in academic Twitter *get* that the ephemerality of a tweet that goes viral isn’t the same as a reputation of smaller scale over time, nor does a broadcast account operate on the same terms as a reciprocal account, metrics divorced from context – either on Klout or in citation counts and h-indexes – do NOT get that.

So if those of us giving workshops to the academy about social media don’t make it really clear that it’s more than metrics – and don’t give people the experiential opportunity to taste what a personal/professional learning network (PLN) feels like and can offer – we have only ourselves to blame when the academy eventually tries to subsume social media into its OWN prestige economy.

The morning is now, kids. It’s been now for a little while but it won’t be forever. Seize the day.

How do YOU think we can best engage scholars and institutions in networked scholarship without selling the farm?